Medical Practice Marketing

get more patient appointments starting now

The pandemic created a surge towards everything digital. We really don't have time to wait.

COVID-19 has changed the healthcare landscape and our lives for ever. The safety measures taken to combat the pandemic have become a new way of life. There will be no "back to normal". There will be a "new normal" and it will be a leap into the digital space. 

As in every industry sector, some medical practices will fail to adapt and may be sold or ceased. Re-launching and marketing your practice is of outmost importance. 

PHARMED offers the full spectrum of digital solutions for healthcare practices and in contrast with general marketing agencies, we come from the big pharma healthcare marketing space.

It is not an exaggeration: We are best suited to help you. We offer flexible pricing options to get you started now.

Let's work together and get the following in place for your medical practice:

Intelligent Website

monthly price

A cutting-edge, fully optimized for mobile web design with a single purpose: Awe visitors and convert them to patient appointments.

  • Chat module

  • Online payments

  • Online store

  • Online appointment booking

  • Telemedicine integration

  • Patient portal

  • Social Media integration

  • Reviews integration

  • Custom creative

  • Fluid, animated design

  • Expert mobile optimization

  • SEO

  • HIPAA compliant intake forms

  • ADA compliance

  • Blog and weekly blogging

  • Monthly analytic and traffic reports

monthly price

Digital Advertising

Nothing to envy from healthcare marketing as done by big pharma. At a budget that fits small healthcare practices.

  • Laser targeted demographics defined by your practice

  • Multi-channel promotion, reach patients where they are

  • Channel Identification

  • Pay Per Click (PPC) advertising, not a single $ wasted

  • Email Marketing, patient relations preserved

  • Google AdWords, be discoverable

  • Facebook Ads

  • Instagram Ads

  • LinkedIn Ads

  • Monthly reports keeps you updated in full transparency

Social Media Management

monthly price

Regardless of your specialty, all patients spend several hours per day on Facebook, Instagram or other Social Media channels.

  • Media Channel Selection and Cadence 

  • Visual Brand Guidelines and Graphic Templates

  • Personal Branding - Tone of Voice Development 

  • Audience Identification/Targeting

  • Content bank creation

  • Scheduled posting

  • Influencer Marketing

  • Social Media Account growth

Search Engine Optimization

monthly price

A great website without SEO is like building your business in the desert. None will see it. 

  • SEO strategy and audit

  • Industry research and positioning

  • Competitive intelligence

  • Keyword research and selection

  • SEO relevant, rich content

  • White hat backlinks

  • Metatags, page architecture and page structure optimization

  • HTTPS secure SSL certificate

  • Site speed optimization and world class hosting

  • SEO-friendly URLs

  • Local SEO

  • Social Signals

  • Continuous optimization

  • Monthly in depth reports and analytics

Continuous Content

Updates

monthly price

A vital component of discoverability is constant, fresh, relevant, interesting content. We will create content that matters to your visitors.

  • Targeted relevance to your client needs

  • Useful, interesting, concise rich content

  • Stunning creative implementation and infographics

  • Value adding concepts

  • Attention getting thematics

  • Content amplification

  • Content optimization

  • Following trends, news and clinical relevance

  • Promotion to social media channels

  • Easy to read at variable pace, structured to attract different types of users

  • Action oriented, content that converts visitors to customers

monthly price

Reputation management

and patient outreach

One displeased patient may leave a long standing negative impact on your google reviews, zocdoc reviews, social media and other online channels.

  • Media listening and responding to reviews.

  • Survey deployment to clients to capture areas of improvement and manage dissatisfied clients before they write a negative review

  • Personalized approach to negative reviewers to request that they reconsider

  • Combine existing reviews into aggregate report to identify patterns and areas for improvementOutreach to satisfied patients to prompt for positive reviews

  • Outreach to social media and platforms to remove unfair negative reviews

Ready to start? More questions?

PHARMED is a Healthcare Consultancy and Marketing Agency run by Medical Affairs physicians from the Pharmaceutical Industry. We practice sustainable and ethical medical marketing for the pharmaceutical industry and healthcare practices.

©2020 PHARMED

ADDRESS

PHARMED© LLC,

220 Park Avenue South,

10003, New York, NY, USA.

contact@pharmed.com